SEO for Local Businesses & Shops

Local SEO for shops and small businesses that want more walk-ins

Most local customers decide from Google Maps, reviews and, more and more, a quick question to AI. We make your business the obvious nearby choice.

Sound familiar?

  • You don't appear in the map pack for your own neighbourhood
  • Opening hours, address or phone differ across listings
  • Few reviews, or reviews left unanswered
  • No website, or one that doesn't show products, menu or prices
Our approach

How we grow local businesses & shops businesses

Every plan starts with a free audit of your website, rankings, reviews and AI visibility. Here's what we typically focus on for local businesses & shops:

Start with a free audit
  • Complete Google Business Profile with products, photos and posts
  • Consistent name, address and phone across all major listings
  • A simple, fast website with menu, products or price lists
  • Review collection with QR codes and follow-up messages
  • Apple Maps, Bing Places and local directory listings
  • Offers and events promoted through Google posts and social
Your customers' journey

What your customers search, and what they ask AI

We optimise for both: the Google searches that bring ready-to-buy visitors, and the questions buyers now ask AI assistants before choosing.

On Google

  • bakery near me
  • hair salon open now
  • phone repair shop nearby
  • best shawarma in town

In ChatGPT & Gemini

  • What's a good salon near me?
  • Where can I get my phone screen fixed today?
  • Recommend a café with good coffee nearby

Check if AI recommends your business →

How we work

A simple, transparent 4-step process

No jargon and no black boxes. You always know what we're doing and why.

1

Free audit

We review your website, rankings, AI visibility and competitors and show you exactly where the opportunities are.

2

Strategy

You get a prioritised 90-day plan with clear goals, deliverables and the metrics we'll report on.

3

Execution

Our team fixes, writes, builds and promotes. You approve key work and get updates as we go.

4

Report & grow

Monthly reports on rankings, AI mentions, traffic and leads, then we double down on what's working.

FAQ

SEO for Local Businesses & Shops: common questions

Does a small shop really need SEO?

Local SEO is often the highest-return marketing a small business can do: most of it is free visibility on Google Maps that brings in customers ready to buy.

What's the fastest local SEO win?

Completing and correcting your Google Business Profile, then collecting reviews steadily. Both can move rankings within weeks.

Do I need a website if I have a Google profile?

A simple website strengthens your profile, gives AI assistants more to read and lets you rank for more searches.

Find out why you're not getting more leads from search

Get a free website audit covering technical SEO, keyword opportunities and how AI assistants talk about your brand. Personalised, no obligation.

Claim my free audit →
Free Audit