SaaS SEO that turns searches and AI answers into trials
Software buyers now ask AI "what's the best tool for…" before they ever visit a website. If you're not in that answer, you're not in the deal. We make your product the obvious recommendation.
Sound familiar?
- Competitors own the 'best X software' and 'alternatives' searches
- AI assistants recommend bigger brands instead of you
- Lots of blog traffic, few trials or demo requests
- JavaScript-heavy pages that crawlers and AI bots struggle to read
How we grow saas businesses
Every plan starts with a free audit of your website, rankings, reviews and AI visibility. Here's what we typically focus on for saas:
Start with a free audit- Comparison and alternatives pages ("You vs Competitor")
- Use-case and integration pages that match real buyer searches
- Presence on G2, Capterra, Reddit and listicles that AI cites
- Technical fixes for JavaScript rendering and crawlability
- Product-led content with templates, calculators and free tools
- Monthly AI visibility tracking across buyer prompts
What your customers search, and what they ask AI
We optimise for both: the Google searches that bring ready-to-buy visitors, and the questions buyers now ask AI assistants before choosing.
On Google
- best CRM for small business
- Asana alternatives
- invoice software with Stripe integration
- project management tool comparison
In ChatGPT & Gemini
- What's the best CRM for a 10-person sales team?
- Recommend an alternative to HubSpot
- Which tool should I use to automate invoicing?
A simple, transparent 4-step process
No jargon and no black boxes. You always know what we're doing and why.
Free audit
We review your website, rankings, AI visibility and competitors and show you exactly where the opportunities are.
Strategy
You get a prioritised 90-day plan with clear goals, deliverables and the metrics we'll report on.
Execution
Our team fixes, writes, builds and promotes. You approve key work and get updates as we go.
Report & grow
Monthly reports on rankings, AI mentions, traffic and leads, then we double down on what's working.
SEO for SaaS: common questions
How does a SaaS product get recommended by ChatGPT?
AI assistants lean on review platforms, comparison articles, community discussions and clear product pages. GEO for SaaS means being present and well described in those sources, consistently.
Should we build comparison pages against competitors?
Yes, if they're honest and useful. Buyers search for them, and fair comparisons convert visitors who are already close to a decision.
What SEO metrics matter for SaaS?
Trials, demo requests and pipeline from organic and AI referrals, not traffic alone. We report on those.
Find out why you're not getting more leads from search
Get a free website audit covering technical SEO, keyword opportunities and how AI assistants talk about your brand. Personalised, no obligation.